Claro

Claro Música

At a Glance

Claro-musica is the biggest music streaming platform from in South America.
Launched in 17 countries and powered by Claro (Telmex) it reached millions of mobile users.

The Challenge

Offer to final users an intuitive, dynamic and stable media platform. Focus on social users, communities and gamification were also needs for this solution.

Work Type

UIX Design

Our Approach

The design process started with wide benchmarks and interviews which resulted in the creation of innovative interactions and resources that were accepted by Claro and confirmed later by user’s adoption.

In association with imusica corp, the app got integrated with the media platform. A strong QA automation was executed to guarantee the solution quality.

The Results

Launched in 17 countries is the main VAS offer to acquire new customers from Claro.

This project was executed under Iphoideas S.A.

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